The legal distribution of cannabis is a relatively new frontier in Canada. Companies selling the product are trying to forge their paths into this unknown territory, turning something that was once taboo into a legitimate and lucrative business. One way that retailers can ensure fast-paced growth is to prioritize speedy delivery to customers.
Studies in 2018 revealed that approximately 2.4 million Canadians use marijuana regularly — some of them are weekly users, while others admitted to using the product on a daily basis. After the nation-wide legalization took place on October 17th, 2018, retailers were crammed with customers hoping to purchase the product for medical and recreational purposes.
An Ipsos survey of more than 2,402 Canadian marijuana smokers found that the majority got it through legal means, while 35% bought it illegally. The main reasons that people chose to return to illicit dealers after legalization were high costs and limited accessibility.
While retailers may not be able to control the high cost of legal marijuana, they can improve the accessibility of the product by offering high-quality parcel delivery. The delivery option will be especially important for those who use marijuana for medical problems that could impede their ability to wait in line at a retailer. Many customers will appreciate a reliable delivery service, like people with anxiety disorders that make social interactions incredibly stressful or people with MS symptoms that hinder their mobility.
Retailers using the distribution platform Shopify will be happy to learn that they have the option to ship legal cannabis products to customers across Canada. They recently integrated the logistics software of the company Pineapple Express Delivery Inc. — this is a professional delivery service that has experience bringing cannabis orders quickly and discreetly to clients.
Pineapple Express is able to do this in major cities across the country, including Toronto, Vancouver, Calgary, Montreal and Halifax. Now they are offering same-day delivery so that clients can get their orders right away.
If the customers are ordering from locations that can’t be accessed by Pineapple Express, Shopify retailers can use netParcel to get the order delivered as soon as possible. They have the cheapest shipping options to Canada with Less-Than-Truckload shipping — this is an eco-friendly way to share delivery space, so you aren’t paying for a full truckload. Use the website or the netParcel app to see what trusted companies are available to do small parcel deliveries in a hurry.
The app is also a great way to save on shipping to the USA and international locations, however, you will have to wait for these countries to change their policies on cannabis distribution and use. It’s possible that you will be able to deliver to them in the near future. Experts at Forbes believe that marijuana legalization is coming to various regions of the United States very soon.
Online retailers that distribute cannabis have an advantage over brick and mortar stores. They can appeal to customers that can’t go to the storefront because of their location, medical obstacles and more. Giving those customers the opportunity to order online and get the package delivered to their front-door will keep them coming back to your website.